SPECTRUM REACH

‘Categories’

OUR CONTRIBUTION:
Art Direction

Casting

Virtual Production

Editing

PROJECT TYPE:

Commercial Production

Virtual Production

Branded

Storyvox partnered with Spectrum Reach to create an eye-catching video series designed for their website and social media platforms. Their goal was to introduce future clients to their advertising capabilities across industries including: dental, healthcare, retail, travel, auto, and finance by bringing each story to life through virtual production.

Leaning into virtual production allowed us to create dynamic environments that can easily shift and adapt to every story. Each video was filmed in our studio, where we crafted colorful, immersive, and impactful backdrops inspired directly by Spectrum Reach’s brand palette. We created a consistent visual identity while giving each video its own personality. With vibrant visuals paired with clear storytelling, we were able to simplify complex ideas so audiences can easily engage with the content across platforms.

We created a cohesive and energetic collection of videos that will capture many people’s attention, but also connect with a variety of people. The series captured Spectrum Reach’s impact and versatility in today’s advertising world.

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